Advertising paid only when professionals prove they engaged.

Brands pay only when identity-verified professionals read, comprehend, and respond. No bots. No click farms. No impression theatre.

SPEC 01Pay-for

What you actually pay for.

Identity verified

Stripe KYC at signup, device fingerprint on session.

Time-locked reading

Content rendered securely for a minimum dwell window.

Comprehension passed

AI-generated quiz on the actual content — must pass.

Structured feedback

Required fields capture real reaction, not a click.

If any of the four checks fails, the engagement is rejected and the budget unit is refunded automatically. No appeals process — the audit log decides.

SPEC 02Don't pay-for

What you don’t pay for, ever.

Impressions, viewability, scrolls

Whether anyone looked is not a billable event on NexAds.

Clicks (verified or not)

Click-farm patterns and accidental taps cost you nothing.

Bots, headless browsers, replay traffic

Caught by Iron Dome before billing — never charged.

Failed comprehension or identity

Quiz failures and KYC mismatches are auto-refunded.

SPEC 03How this compares

Closer to an industry conference than to a banner ad.

The closest analog isn’t LinkedIn or Google Ads. It’s sponsoring an industry conference where the attendee list is curated, every interaction is documented, and you can prove who actually engaged.

Who shows up
Conference

Vague registration list; you hope the right people are in the room.

LinkedIn / programmatic ads

Whoever the algorithm puts your ad in front of.

Nexertise

Identity-verified professionals at named-employer companies.

Proof of attention
Conference

Badge scan at best — no comprehension proof.

LinkedIn / programmatic ads

A click. Or a bot. The dashboard can’t tell you which.

Nexertise

Identity + dwell + comprehension quiz + structured feedback per engagement.

Feedback per encounter
Conference

Verbal, ephemeral, never transcribed.

LinkedIn / programmatic ads

None.

Nexertise

Structured written response captured on every engagement.

Audit trail
Conference

None.

LinkedIn / programmatic ads

Platform-reported metrics only — same vendor that gets paid for the click.

Nexertise

Independently auditable per-engagement receipt — every charge reviewable.

The verification stack is the audit trail. Every engagement is its own line item, with its own receipt — not a rolled-up impression count from the platform that bills you.

SPEC 04Audience

The pool is verified before you brief it.

Every professional in your audience pool was identity-checked via Stripe KYC, employment-verified by domain, and rated by peers — before they could opt into a single campaign.

Their Reputation Score gates which campaigns they qualify for. The higher the tier, the deeper the proof of expertise.

See how professionals qualify →
Verified Professional
MR
Maya Rodriguez
VP Product · Stripe
Tier 3
Identity
Employment
Peer-rated
SPEC 05Fraud protection

18 layers between every campaign and every professional.

Every engagement is audited end-to-end before it’s billed. Every block is logged. Every charge is reviewable.

Layer 01
Identity (KYC)

Government-issued ID verified at signup. No anonymous accounts.

Layer 05
Biometric verification

Live biometric checkpoints bound to device hardware. No software path around it.

Layer 11
Comprehension gate

Comprehension quiz on the live content — must pass to count.

Layer 15
AI-text detection

A multi-method detection stack evaluates every written submission.

Why your spend is auditable

Every written response passes through a multi-method AI-text detection stack before a single dollar moves. Submissions that fail any check are routed to human review or auto-refunded.

Inside the Iron Dome →
SPEC 06Pricing

Per verified engagement, by tier.

You pay only when a verified engagement clears all four checks. The rate scales with the professional’s reputation tier.

Tier 1
Verified
You pay
$5 / engagement
Tier 2
Specialist
You pay
$15 / engagement
Tier 3
Expert
You pay
$30 / engagement
Tier 4
Authority
You pay
$50 / engagement
Tier 5
Luminary
You pay
$75 / engagement
Minimum campaign budget: $75·Failed checks auto-refunded·No platform tax on top

Run a campaign you can audit end-to-end.

Verified audience. Verified attention. Verified billing. The line item is the proof.