Companies will pay you to read about what they’re building.

I’m Yisrael. I’m recruiting senior engineers as the founding cohort for Nexertise — a structural fix for ad fraud where brands pay only when a verified human proves they read the content.

You get paid $3.50–$52.50 per engagement (3–5 minutes) to read a short brand brief and pass a comprehension check. Verify a work email at an approved company and you’re guaranteed at least $10.50 per engagement. Fully async. No commitment. One engagement per campaign.

Signup is open and free. To take paid campaigns, verify your identity with Stripe (about a minute) and register a biometric passkey.

Why this exists

Invalid traffic wastes an estimated $63B a year, and 19.88% of LinkedIn paid traffic is invalid (Lunio, 2026). The detection stack — DoubleVerify, IAS, Human Security — has been losing the arms race for years, and LLMs accelerate it. Synthetic engagement now passes every signal layer.

Detection is reactive: catch bots, refund advertisers after the fact. The structural alternative is to never pay for the impression in the first place — only for a verified human who can prove they understood what they read.

How it works

FAQ

“Why would brands pay for this?”

LinkedIn ads, programmatic, and most professional-audience channels are full of bot impressions and disengaged clicks. Brands want senior engineers actually reading their content and have no channel that proves it.

“What about conflict of interest with my employer?”

You choose which briefs to answer and can skip any. Check your employer’s policy on outside paid work.

“How do you verify identity?”

Stripe identity verification (KYC) plus a biometric passkey before you can take paid campaigns. Optional work email verification at an approved company (re-verified every 6 months) sets a Tier 2 pay floor. Continuous device fingerprinting on each session.

Anything else — email me at yisrael@nexertise.com.

Founding members

“Getting paid for what our time is actually worth.”

— Robert Altmiller, Staff Engineer, Databricks

“I’m at the stage of my career where I want to collaborate with other teams — this gives me insight into what’s happening in the market.”

— Varsha Ahirwal, AI Data Architect, Microsoft

Solo founder, self-funded. Built Nexertise over five months with Claude Code. If you’re considering signing up, thank you for taking this seriously — I’ll do the same.

— Yisrael Gottlieb

yisrael@nexertise.com

nexertise.com